earth pictureFrom : SATSA / RETOSA Tourism Tattler eZine

Eco Surface Protectant helps hospitality ‘Greening’ initiatives

Many accommodation establishments place cards in their guest rooms that state; Save Our Planet: Every day, millions of gallons of water are used to wash towels that have only been used once. You make the choice: A towel on the rack means, ‘I will use again.’ A towel on the floor means, ‘Please replace’.

However, an increasing number of environmentally conscious tourists view such efforts as ‘greenwashing’ – a phrase that describes a hotel’s attempt to take ‘green credit’ for reducing their laundry bill rather than introducing more genuine reforms, in the laundry room and elsewhere.

One such reform could be to nano-coat towels and linen with nano-technology Ceracoat Ceramic surface
protectant. Nano-technology, the science of manipulating matter at nanometer sizes (a millionth of a millimeter), modifies the typical characteristics of the raw material being manipulated with surprising results. In the case of an organical functionable Polysilane system, the active ingredient in Ceracoat, the nano-particles become highly hydrophobic (water repellent), ultra-violet stable and stain resistant.

The raw materials for functionable polysilane coatings are rich in natural content and are therefore evironmentally-friendly. Most sand on the earth is made up of silicon dioxide (quartz). Not only is there plenty of it but, because of its durability and chemical resistance, it is ideal for application in the hospitality industry. By reducing the requirement for cleaning agents or other chemical processing products, the functional properties of Ceracoat aid in protecting the environment. Due to Ceracoat’s anti-adherence properties, treated fabrics need only be wiped or flushed with water to remove dirt and grime. This translates to enormous cost savings in cleaning and washing detergent expenditure,while also extending the durability and replacement frequency of treated items. The treated fabric becomes highly water repellent, anti bacterial, ultra-violet stable and stain resistant. In addition, the appearance, tactile feel, porosity (breathing) and colour of the fabric is not affected in any way.

As a result of its microscopic composition, Ceracoat has incredible coverage. Just 200ml of sprayed on application will waterproof about 10m2 of fabric and will remain active after 20 washes, even at 60ºC. The product can also be added to the fabric conditioner compartment of washing machines during the last programme cycle. Just 100ml is sufficient to waterproof 3kg of fabric. Thermal dying such as tumble-drying or ironing enhances the waterproofing properties.

From a cost point of view, nano-coating is more than self-funded through savings gained in detergent ependiture and in less frequent linen replacement costs, not to mention the added advantage of contributing towards your eco-friendly efforts.

Perhaps the time has come to reword those ‘Save our Planet’ cards with; All towels and linen in this hotel have been nano-treated. An eco-friendly coating that is anti bacterial and stain resistant and eliminates the need for cleaning with washing detergents, thus reducing our impact on the environment.

For more information contact: Ceracoat South Africa
on 032 946 2554 / 082 374 7260 or e-mail des@ or visit their Facebook page